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June 2013, Vol. 23

Turning dirty data into business insights for your customers

How do CIOs help their companies capitalize on big data? In the case of Land O' Lakes, it meant helping others to help itself. As senior news writer Nicole Laskowski reports in this issue of CIO Decisions ezine, the dairy cooperative has implemented a new analytics platform that transforms its farmer and grower customers' "dirty data" into business insights. This new customer-facing analytics initiative reflects a growing trend among CIOs across industries toward using big data to build new business models -- and giving their companies a competitive edge in the marketplace.

Also in this issue, features writer Karen Goulart talks to CEO Dave Wittwer about how CIOs can remain relevant, Laskowski takes a look at the city of Boston's gamification efforts and executive editor Linda Tucci examines why keeping digital data private is a dicey proposition in today's business climate.

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