Essential Guide
Enterprise mobile application development: A CIO strategy guide
Ace enterprise mobile application development with the resources in this CIO Essential Guide.
Introduction
Enterprise mobile application development is an "It" topic among CIOs. Whether your enterprise is jumping on the mobility bandwagon, has its own app store, views a strategy centered around bring your own application (BYOA) as a prime opportunity, or is looking toward the future of mobile application development, CIOs -- even those who think they know everything about developing mobile apps -- must become masters of their mobile application destiny to keep pace with the speed of innovation today.
In recent Essential Guides, SearchCIO delved into big data analytics and its applications and tackled mastering the cloud via a cloud computing blueprint. In this month's guide, we examine the progression of enterprise mobile application development from the initial strategic planning phase to the inevitable post-launch blunders and the big-picture considerations, providing CIOs strategic and tactical tools to develop five-star-rated mobile applications based on real-world deployments.
This strategic planning guide on enterprise mobile application development is designed to give IT leaders strategic management and decision-making advice on timely topics.
1Enterprise mobile strategy-
Do we need an app for that?
Enterprise mobile application development is predicated on determining what mobile apps your organization's employees and customers are using and why. Are you asking the right strategy questions? Learn more in this section on key planning-stage decisions when developing a mobile app development program.
CIOs: Pay heed to mobile business apps
Mobile business apps have the potential to make or break IT departments. CIOs must prepare for when marketing inevitably requests custom-made applications for mobile devices. Continue Reading
The secrets to crafting a mobile app strategy
As the number of mobile devices on the market multiplies, CIOs are faced with to devising a mobile application strategy that suits both employees and customers -- and that won't be easy. Continue Reading
Build your own mobile app? It depends
A developed-in-house mobile app can provide small businesses with a competitive advantage, but the build-your-own-app route won't suit every organization. Continue Reading
When it comes to mobility, CIOs must be ready to compete
Achieving competitive advantage by undertaking a mobile app strategy was no easy feat at a statewide bank, but an early jump and committed follow-through made the difference. Continue Reading
Angry Birds executives on how mobile changes business
Will mobile computing change the world? See what the Mighty Eagle of application giant Angry Birds has to say. Continue Reading
Ubiquitous wireless paving the way for mobile apps
The world is awash in widespread wireless technology, and the time is now for CIOs to start developing mobile apps that propel the enterprise forward. Continue Reading
Six steps for developing enterprise-ready mobile apps
BYOA has arrived, and whether your enterprise mobile application strategy is in place or still progressing, these six steps will help. Continue Reading
2Videos-
Mobile application development: A video tutorial
These videos provide guidance on application performance management, mobile apps stores and designing apps for tablets.
Application performance management can make or break your brand
Application performance management is more difficult and necessary than ever to the business. This webcast advises CIOs on how to get APM up to snuff.
Dell IT wrangles consumerization with mobile apps store
In this video interview, Adriana 'Andi' Karaboutis talks about how her 'Ellis Island' team helped get rid of shadow IT by building a mobile apps store.
Guess CIO designs a great iPad app for store buyers
Guess CIO Michael Relich had a change of heart about the iPad as a business tool. The fashion retailer's buying team is glad he did.
What should be in a CIO’s IT strategic plan?
This complimentary document comprehensively details the elements of a strategic IT plan that are common across the board – from identifying technology gaps and risks to allocating IT resources and capabilities. The SearchCIO.com team has compiled its most effective, most objective, most valued feedback into this single document that’s guaranteed to help you better select, manage, and track IT projects for superior service delivery.
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3Choose a path-
Mobile application development methodologies
Once an enterprise has determined that it will pursue mobile application development, a host of development methodologies present themselves, each with its own advantages and drawbacks. In this section, determine the application development approach that best fits your organization's mobility needs.
When mobile app dev meets Agile
Some organizations are embracing Agile best practices as they build mobile apps that adjust to changing business needs. Continue Reading
Random acts of mobile and user-first approaches
Expert J Schwan says that a lack of communication is marring mobile channel strategies. His recommendation? Put users first in your app dev philosophy. Continue Reading
Does speed-to-market trump quality in mobile app dev?
In mobile application development, what's the priority: being first to market or being the best? We polled three experts on the topic. Continue Reading
How to develop five-star apps
In this Ask the Expert, Forrester analyst Jeffrey Hammond explains how to tweak mobile efforts toward developing a five-star app. Continue Reading
How to produce purpose-built mobile apps
Hammond runs down a list of dos and don'ts for enterprises looking to develop their own purpose-built mobile applications. Continue Reading
How to evolve enterprise culture to promote mobile app dev
Hammond tackles how to redirect the development culture to support mobile application development. Continue Reading
Forrester: Use mobility to drive business innovation
This tip provides a step-by-step guide for using mobility to drive business process transformation in the enterprise. Continue Reading
Mobile device management with an eye toward apps
MDM is vital to a larger enterprise mobility strategy, but mobile application management is a key component as well. Continue Reading
Three experts explain how to monetize a mobile app
A series of experts share the secrets behind monetizing their mobile apps and provide advice on how CIOs can get in the game. Continue Reading
4Glossary-
Learn mobile application development lingo
Mastering enterprise mobile application development starts with understanding some of the more popular app dev terms in use today.
5Case studies-
Enterprise mobile applications in action
What lessons have your fellow CIOs learned in the course of developing mobile applications? In this section, we present case studies profiling real-world mobile app deployments, digging into the good, the bad and the ugly of getting mobile apps off the ground.
Three steps to re-envisioning enterprise mobile applications
American Airlines' mobility guru provides his garnered-from-experience advice for launching a successful mobile application program. Continue Reading
Analytics on a iPad? We built an app for that
Guess? Inc. CIO Michael Relich delivered a mobile analytics app for the iPad that had employees bringing their own devices into the workplace to give it a whirl. Continue Reading
A mobile app buoyed by big data designed for digital users
Kaplan Inc.'s chief digital officer places a premium on mobile app design when considering and shaping content, and CIOs should similarly consider the mobile user experience. Continue Reading
A concierge in your pocket, thanks to an app
A mobile app takes hotel customer service to a whole different level, but it required constant adjustments and a heavy-duty dose of promotion. Continue Reading
Sonic Automotive takes mobile BI on a test drive
Mobile business intelligence and advanced analytics are evolving the BI program at a national auto retailer committed to providing on-the-go data. Continue Reading
Bank leaders liberated by bevy of mobility offerings
Deploying trendy mobile technologies is easy, but try saying the same for mobile solutions that actually improve the business. Here's one CIO who figured out how. Continue Reading
The mobile app payoff comes after the launch
Learn how mobile application performance management software can stymie lackluster apps from leaving your users sour. Continue Reading
6Quiz-
Enterprise mobile application development: Test your knowledge
In the age of digital businesses, a mobile application development strategy is a must. Review our recent SearchCIO coverage and take our quiz on enterprise mobile application development to make the most of your mobile strategy.
Test your mobile app IQ7The big picture-
Mobile application development trends
Social networking, analytics, cloud computing -- all have an effect on your mobile application strategy, and CIOs must consider application lifecycle management in the proper context. This section looks at mobile application development trends as they relate to broader digital strategy initiatives that are transforming business models and industries as a whole.
The connected car reshapes mobile business as usual
Enterprise mobility is spreading to entities far too large to fit in your pocket. The connected car is just one example of disruptive mobility trends. Continue Reading
How to hone your enterprise's digital strategy
Is a digital strategy the responsibility of the IT department? What about marketing? Online experts offer advice on deciphering this difficult, far-reaching question. Continue Reading
Mobile personalization: The promise and the peril
The future of mobile personalization goes far beyond recommending the next movie you should catch in the theatre or where to get the best pizza nearby. But super-targeted apps have a creepy side, too. Continue Reading
A deep dive into the application economy
CIO expert Harvey Koeppel takes a good hard look at the modern application economy and, several cups of black coffee later, emerges with some pertinent advice for CIOs. Continue Reading
From smoke signals to SMAC, digital business is here
Koeppel analyzes the ways in which social networking, mobile, analytics and cloud (SMAC) have evolved both in-house and customer-facing business communications. Continue Reading
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