CIO Definitions

This glossary explains the meaning of key words and phrases that information technology (IT) and business professionals use when discussing CIO strategy and related software products. You can find additional definitions by visiting WhatIs.com or using the search box below.

  • D

    data monetization

    Data monetization is the act of creating currency from corporate data.

  • data privacy (information privacy)

    Data privacy, also called information privacy, is the aspect of information technology (IT) that deals with the ability an organization or individual has to determine what data in a computer system can be shared with third parties.

  • data products

    A data product is digital information that can be purchased. 

  • data storytelling

    Data storytelling is the process of translating complex data analyses into layman's terms in order to influence a decision or action.

  • decision support system (DSS)

    A decision support system (DSS) is a computer program application that analyzes business data and presents it so that users can make business decisions more easily.

  • demand shaping

    Demand shaping is a supply chain management strategy where a company uses tactics such as price incentives to influence the number of customer requests for a certain product in order to match its planned supply.

  • deputy CIO (deputy chief information officer)

    Deputy CIO is a role within some organizations that generally has responsibility for overseeing day-to-day IT operations. The role is more prevalent in the public sector than in the private sector and often can lead to a CIO position.

  • device ID (device identification)

    A device ID (device identification) is a distinctive number associated with a smartphone or similar handheld device.

  • digital disruption

    Digital disruption is the change that occurs when new digital technologies and business models affect the value proposition of existing goods and services.

  • digital economy

    The digital economy is the worldwide network of economic activities, commercial transactions and professional interactions that are enabled by information and communications technologies.

  • digital enterprise

    Digital enterprise is an organization that leverages digital technology as a competitive advantage in its internal and external operations.

  • digital labor

    Digital labor is work performed by robotic automation technology.

  • digital leadership

    Digital leaders work in much the same way as a chief financial officer (CFO), a director of human resources or a chief operations officer (COO) works; they need to assure interested parties that the assets for which they are responsible maintain maximum value.

  • digital rights management (DRM)

    Digital rights management (DRM) is a systematic approach to copyright protection for digital media. (Continued)

  • digital strategy (digital media strategy)

    A digital strategy is a blueprint for managing customer-facing information technology (IT) initiatives. It requires marketing and IT to work together closely.

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