The IAB (Internet Advertising Bureau) is an organization that fosters the growth of advertising on the Internet. Membership is available to corporations engaged in selling, measuring, monitoring, or producing advertising on the Internet. The IAB recommends a set of standard-size banner ads for World Wide Web pages.
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Online advertising has overtaken TV advertising for the first time, growing 4.6% to £1.75bn in the first half of 2009, according to a report.