Leadership and strategic planning

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  • zero-based thinking (ZBT)

    Zero-based thinking (ZBT) is a decision-making process based on imagining yourself back at the point before particular decisions were made, and free to make those decisions with the knowledge that you have now about their outcome.  Definition

  • competitive advantage

    Competitive advantage is the favorable position an organization seeks in order to be more profitable than its competitors.   Definition

  • value proposition (VP)

    A value proposition (VP) is a statement that clearly identifies what advantages a customer will receive by purchasing a particular product or service.   Definition

  • chief experience officer (CXO)

    A chief experience officer (CXO) is an executive who ensures positive interactions with an organization's external customers. The job title "chief experience officer" is increasingly replacing that of Chief Customer Officer in retail and entertainmen...  Definition

  • IT strategy (information technology strategy)

    IT strategy is a comprehensive plan that information technology management professionals use to guide their organizations.  Definition

  • project scope

    Project scope is the part of project planning that involves determining and documenting a list of specific project goals, deliverables, tasks and deadlines.   Definition

  • business services

    Business services is a general term that describes work that supports a business but does not produce a tangible commodity.   Definition

  • business integration

    Business integration is a strategy wherein the goal is not only to sync IT and business cultures and objectives, but also to assimilate technology into business strategy and goals.  Definition

  • prescriptive analytics

    Prescriptive analytics is a type of business analytics that focuses on finding the best course of action for a given situation, and belongs to a portfolio of analytic capabilities that include descriptive and predictive analytics.  Definition

  • business technology (BT)

    Business technology (BT) is a term that points specifically to the technology used by businesses to treat information.  Definition

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