Issue OverviewCIO Decisions - May 2014, Vol. 32
As innovations such as the connected car become more commonplace in the consumer marketplace, enterprise CIOs are taking a whole new look at their mobile customer experience strategy. In this issue of CIO Decisions e-zine, SearchCIO looks at how car manufacturers are introducing cutting-edge mobile technology into their vehicles and the ramifications -- some good, and some potentially disruptive -- across various industries.
Also in this issue, the chief marketing officer at Zipcar explains how data-driven decision making is helping the company build new business models and partnerships between the business and IT. Wearable technology is gaining acceptance in the mainstream -- now, CIOs must consider if its work applications are for real. And CTO Niel Nickolaisen spills what he's learned about disaster recovery now that he's "seen it all." Access >>>
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Mobility trend: For this IT leader, connected car is both zest and threat
by Karen Goulart
The connected car is just one example of a mobility trend that is reshaping business as usual.
A CTO who has 'seen it all' shares top tips for effective disaster recovery
by Niel Nickolaisen
When it comes to effective disaster recovery, CTO Niel Nickolaisen advises it may be best to look outside your IT department. Read his top tips here.
- Mobility trend: For this IT leader, connected car is both zest and threat by Karen Goulart
CIO's focus on people, innovative thinking leads to revenue-generating idea
by Karen Goulart
Visiting Budapest, CIO Alexander Pasik realized innovative thinkers are mostly born, not made. So he developed a process to capitalize on them.
- CIO's focus on people, innovative thinking leads to revenue-generating idea by Karen Goulart
Zipcar CMO taps data-driven marketing to personalize the business
by Nicole Laskowski
Zipcar CMO banks on a data-driven business model to develop new services and personalize the customer experience.
- Zipcar CMO taps data-driven marketing to personalize the business by Nicole Laskowski
Fasten your seatbelts for the new mobility age
by Rachel Lebeaux
Innovations of the new mobility age, including the connected car, mean that CIOs need to reframe their mobile strategy with a customer-focused slant.
Wearable technology: It's about the work, stupid
by Karen Goulart
In Searchlight: CIOs must focus on the potential, not just the problems, of wearable tech. Plus, WhatsApp with Facebook, another big hack and more.
- Fasten your seatbelts for the new mobility age by Rachel Lebeaux
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Social networks in the enterprise: Collaborate seamlessly
CIOs have swung from dismissing social networks in the enterprise to applauding and seizing on their potential to boost business productivity and ...
Enterprise architecture for big data: Build it or buy it?
CIOs looking to make mountains of big data actionable are deliberating whether it's best to build their own enterprise architecture for big data or ...
The hybridized cloud: Where private and public cloud coalesce
The hybridized cloud was once regarded as a short-term bridge between on-premises computing in the enterprise and the untested landscape of the ...