Business Analytics: The Power of Personalized Data

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Business Analytics: The Power of Personalized Data

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CIO Decisions - February 2013, Vol. 19

CIOs are ramping up their organization’s business analytics programs in an effort to capitalize on the promises of big data for competitive advantage. Access >>>

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What's Inside

News
- Mobile inventory management keeps business 'alive' by Christina Torode, Editorial Director
  For Bell Nursery, mobile inventory management will keep business from withering on the vine.
- 2012 election shows power of data analysis to personalize customers by Linda Tucci, Executive Editor
  What can the 2012 election teach CIOs about data analysis? Collecting the right data is important, but using it to change behavior is what matters.
- Business process optimization and the CIO role converge by Christina Torode, Editorial Director
  Keen on applying IT best practices to the business, enterprise leaders rely on CIOs for business process optimization and change management programs.
- Three steps to better line-of-business services delivery by Christina Torode, Editorial Director
  Measure, analyze and standardize for better line-of-business services delivery.
- Where do CIOs see their best opportunities for cutting costs? by Linda Tucci, Executive Editor
  Facing flat IT budgets and under pressure to invest in new technology, where do CIOs see opportunities for cutting costs? Follow the money.
Columns
- Information analysis woes? Build a better business data analysis plan by Scot Petersen, Editorial Director
  Suffering from information analysis troubles? Establishing a business data analysis plan can help organizations make smarter business decisions.
- The history of business intelligence and analytics and what comes next by Harvey Koeppel
  A look back at the history of business intelligence and analytics reveals where data analytics has been, where it stands, and where it’s going.

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