ROI (return on investment)
For a given use of money in an enterprise, the
ROI (return on investment) is how much profit or cost saving is realized. An ROI calculation is
sometimes used along with other approaches to develop a business case for a given proposal. The
overall ROI for an enterprise is sometimes used as a way to grade how well a company is
managed.
If an enterprise has immediate objectives of getting market revenue share, building
infrastructure, positioning itself for sale, or other objectives, a return on investment might be
measured in terms of meeting one or more of these objectives rather than in immediate profit or
cost saving.
Contributor(s): Alexei Botchkarev
This was last updated in April 2006
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